Trust Digest 61 (August 22, 2014)

Holder: I Understand Why Many Black Americans Don’t Trust Police
To reassure the people of Ferguson, Attorney General Eric Holder reached into his own past, recalling the times he had been stopped by police officers who seemed to target him because of his race. On a visit to the St. Louis suburb that had endured more than a week of unrest, Holder sought to build confidence in the investigation into the death of the black 18-year-old who was shot by a white officer. The trip also underscored the priority to the Obama administration of civil rights in general and the Michael Brown case in particular.
Key Words: Ferguson, DOJ, Law Enforcement
Trust Issues: Alignment of Interest, Communication

Edelman P.R. Firm Acts to Correct Faux Pas
A GIANT public relations agency that has been under fire for a couple of gaffes in the last couple of weeks says it is taking steps to try to make sure such blunders do not recur — the kinds of steps it would recommend to clients in the same predicaments. “What the leadership team decided,” Ben Boyd, president for practices, sectors and offerings at Edelman in New York, said in an interview on Friday, is that “we will treat ourselves like we treat a client.”
Key Words: Edelman, Climate Change
Trust Issues: Integrity, Trust Repair

Bank of America Reaches $16.65 Billion Mortgage Settlement
Bank of America and the Justice Department have a reached a record $16.65 billion settlement, capping the most sweeping federal investigation into the sale of troubled mortgages by a Wall Street bank since the 2008 financial crisis. The landmark settlement, announced by Attorney General Eric H. Holder Jr. in Washington on Thursday morning, requires Bank of America to pay a $9.65 billion cash penalty and provide about $7 billion in relief to homeowners and blighted neighborhoods.
Key Words: Bank of America, “No-Doc” Loans
Trust Issues: Integrity, Benevolence

Social Media has Undermined People's Trust in Brands
In an age where any small misdemeanour can be magnified on the world stage in a matter of seconds at the click of a button, it is no wonder that despite their best efforts many brands have lost the trust of their consumer.
Key Words: Social Media, Advertising
Trust Issues: Communication, Integrity

Consumer Trust, Key to Repeat Business
History shows that businesses often rebrand because of financial instability. Take one of the most well-known brands in the world today. In 1997, Apple was veering dangerously close to bankruptcy. In 2012 it was cheaper to buy a new iPad ($499) than one share in Apple ($585) and now 17 years after Apple’s near demise, the company stands tall amongst the big technology companies in the world.
Key Words: Customer Service
Trust Issues: Communication, Competence

Texas Gov. Rick Perry Booked On Abuse-of-Power Charges
Gov. Rick Perry was booked in a courthouse here Tuesday after being indicted last week on felony charges that he abused his authority when trying to force a Democratic district attorney from office. Mr. Perry, a potential 2016 Republican presidential candidate, spoke to reporters outside the Blackwell-Thurman Criminal Justice Center before and after he went inside for booking, a process that typically includes fingerprinting and a mug shot.
Key Words: Texas Government, Rick Perry
Trust Issues: Integrity, Transparency

Compliance Training Is Also About What You CAN Do
Your employees know that a suitcase full of cash given to a foreign government procurement officer to win a contract is a bribe and prohibited by the FCPA. That’s an easy one. Most of your employees probably know that a $10,000 gold-encrusted crystal base given to a government procurement officer to win a contract is a bribe. That’s also a relatively easy one. But what about a request by a sales manager to send a government official’s spouse $100 worth of flowers to congratulate her for a business accomplishment?
Key Words: Compliance, Bribery
Trust Issues: Integrity, Transparency

India Court Orders Uranium Corp. to Probe Deformities Near Mines
India’s sole uranium mining company is being ordered by a regional court to disclose radiation levels and the presence of any heavy metals in soil and water in a cluster of villages with reports of unusual numbers of deformed and sick children. The order by the Jharkhand High Court also mandates that Uranium Corp. of India Ltd. explain how it ensures the safety of nearby civilian populations who may be exposed to its 193-acre (78-hectare) radioactive waste dump near the village of Jadugora in eastern India.
Key Words: India, Uranium Mining, Social Responsibility
Trust Issues: Regulation, Stakeholders

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